About the business
DC Byte is the leading provider of data centre market intelligence, with coverage of over 8,000+ data centres worldwide. Our global team of expert analysts and consultants delivers consistent, unbiased research through our powerful Analytics Platform. Headquartered in London, with key hubs including Northern Virginia, we empower businesses, investors, and professionals with the critical insights they need to stay ahead in a fast-moving industry.
The Role
We are seeking a results-driven and dynamic Marketing Growth Manager to own and accelerate our marketing efforts across the Americas. This is a crucial role focused on building our brand presence, generating high-quality leads, and fuelling the sales pipeline in our most strategic growth region.
You will be responsible for developing, executing, and optimising a wide range of marketing campaigns across digital, event, and account-based channels. The ideal candidate is a hands-on digital marketing expert with a passion for data, campaign management, and close collaboration with sales teams to achieve shared goals.
Ideal Candidate Profile
- A highly motivated, results-driven individual with a strong sense of ownership.
- Experience working in either an in-house marketing team or a B2B agency environment.
- Knowledge of the IT, technology, or Data Centre industry is a significant advantage but not essential.
- Excellent communication and project management skills, with the ability to manage multiple priorities effectively.
- A collaborative team player who thrives on working closely with sales teams to drive revenue.
Key Responsibilities
- Campaign Management: Design, execute, and optimise end-to-end lead generation and brand awareness campaigns, including webinars, content promotions, and email marketing.
- Digital Marketing (PPC & SEO): Develop and manage paid media campaigns (e.g., Google Ads, LinkedIn Ads). Execute and monitor SEO strategies to improve organic search visibility and drive relevant traffic.
- Account-Based Marketing (ABM): Collaborate with the sales team to identify key target accounts and develop tailored marketing strategies to engage them.
- Marketing Automation & CRM: Manage our marketing automation platform (e.g., HubSpot) for lead nurturing, scoring, and segmentation. Ensure data integrity within the CRM and provide regular performance reports.
- Sales Alignment: Act as the key marketing liaison for the Americas sales team, ensuring they are equipped with the right messaging, content, and campaign support to meet their targets.
- Event Support: Provide marketing support for regional trade shows and events, including pre-show promotion, at-show support, and post-show lead management and follow-up. Some travel will be required.
- Content & Social Media: Utilise social media, video marketing, and other content formats to engage our target audience and amplify our brand message in the region.
Location: Herndon, Virginia, US
Reports to: Marketing Director
Qualifications & Experience
- A minimum of 5 years of experience in a B2B marketing role, with a focus on demand generation or growth marketing.
- Proven, hands-on experience managing PPC, SEO, and paid social campaigns.
- Deep expertise with marketing automation platforms and CRM systems (e.g., HubSpot).
- Demonstrable experience in planning and executing successful multi-channel marketing campaigns.
- Strong analytical skills with the ability to interpret data, generate insights, and optimise campaigns for performance.
DC Byte Values
- 🎯 Own your impact
- 🔮 Be transparent
- 🥐 Powered by people
- 🏗️ Build together
- 🧑 🚀 Be a pioneer
Benefits (US)
- 🏝️25 days annual leave (excl. bank holidays), increasing to up to 29 days with years of service.
- 🎄Christmas Week closure.
- 🏥Private health insurance, incl. dental and vision cover.
- 📔 Basic life cover.
- 💵 401k with Guideline.
- 🎁Generous anniversary rewards, incl access to career coaching, vouchers for days out and a holiday stipend.
- 🛫Up to one month working remotely per year.
- 🖥️ $400 stipend towards your homeworking set up.
If you would like to be considered for the role, please apply in the form below and let us know what interests you about the job. We look forward to hearing from you.
